“The runaway best-seller at the World’s Fair was the Belgian—or “Bel-Gem,” as it was called—waffle. Light and fluffy, the waffles were so popular that even stands with absolutely no culinary connection to the carbohydrate started offering them on the menu in hopes of cashing in. They popped up next to the falafel at the Lebanese restaurant, alongside egg rolls at the Hong Kong pavilion, with lines snaking down to the sidewalks.”
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